In the latest Google Ads news and update, we will talk about the new ad and account policy and suspension page specifically for Display and Video 360 users. The tech giant constantly keeps reviewing its ad and account policies and violations and brings consistent updates throughout the year to offer Read more…
Since there is no singular formula for success in the advertising industry, Google is trying to make more durable and effective strategies for Google Ads platforms. To do so, in the latest Google news and updates, the tech giant announced that it will “gradually transition similar audiences to more Read more…
Since the holiday season is around the corner, tech giant Google has updated shopping search results to make it easier for users to compare prices and find discounts among several merchants. In the recent Google news and updates, the company announced new search labels highlighting coupons and promotions with enhanced Read more…
In the latest Google Core updates, the tech giant rolls out an update to allow users to add custom dimensions and metrics to their custom Google Analytics 4 reports. This update will enable users to easily form reports on important custom information for businesses. Furthermore, the dimension and metric pickers Read more…
Google launched a beta version of its “trim video”, a tool to convert a long video into a sort of 6-second video, as Bumper Machine in 2019. The tool is now available for all Google ads, which will make it easier for advertisers to create bumper ads. In recent Google Read more…
In the recent Google algorithm update, the tech giant, in its virtual user’s conference Cloud Next 2022, announced the rebranding of Data Studio to “Looker Studio” and unveiled its business intelligence tools. Looker was acquired by Google for $2.6 billion in 2020 and has since been working for the Google Read more…
To enhance short video content, YouTube has adopted one more feature from TikTok to allow creators to use voice narration over videos. The feature can help creators add more information to short videos; for instance, an explanation of how to do something, adding more insightful commentary, or making videos more Read more…
With the latest Google Ads Update, marketers can increase their return on ad campaigns through the Target Return on Ad Spend (Troas) bid strategy, as it will allow them to directly improve revenue earned from ads shown in their apps. Google stated that “If you have an Android app using Read more…